Omnichannel Customer Engagement for Retail Businesses
Accelerate business outcomes with proven, industry-specific engagement strategies — crowdsourced from leading brands.
Leading the omnichannel revolution
Digital and retail silos have held back growth. While customers move seamlessly across channels, retailers often fail to leverage their digital business to drive in-store sales. Unlike other platforms, Emarsys delivers results in days through its ready-to-activate, industry-specific solution built on two decades of retail best practices.
Comparison example of a customer Win Back program implementation
- 90-day setup
Other marketing platforms
1. Export data on customers who have made a purchase.
2. Separate customers who bought online versus in store and indicate how often they purchased.
3. Calculate when was their last purchase and predict when they would make their next purchase.
4. Estimate what are they likely to purchase, their current lifetime value and what offer you should give them.
5. Browse through spreadsheets to only send marketing communications to those opted in.
6. Build automation scenario and connect triggers.
7. Build campaigns.
8. Launch.
9. Request a custom report.
- 1-day setup
- Choose strategy.
- Select use case.
- Activate.
Platform key capabilities
Customer Data Platform
Eliminates silos and unifies customer data through an open architecture and API.
Industry-specific Solutions
Industry-specific analytics and use cases built into the platform.
Personalization
Delivers true 1:1 customer personalization across all channels and devices.
Marketer-friendly AI
Integrates AI and predictive analytics with marketing execution to scale 1:1 personalization.